Qencode Joins the Alliance for Open Media to Help Drive Open Video Innovation
Qencode, a video processing platform, has joined the Alliance for Open Media (AOMedia) as a Promoter Member to contribute to multiple working groups. With AV1’s growing support and AV2 in draft, Qencode aims to enhance practical adoption and interoperability of these codecs, promoting open standards for accessible video technology development.
LOS ANGELES, CALIFORNIA. FEBRUARY 2026 – Qencode, a cloud-based video processing platform built for companies developing serious video products, announced it has joined the Alliance for Open Media (AOMedia) as a Promoter Member. Qencode will contribute to the Video Codec Working Group, the Storage and Format Working Group, the Software Implementation Working Group, and the Audio Codec Working Group.
Joining at a Critical Moment for AV1 and AV2
AV1 has reached critical mass. Device and browser support is broad, and teams that have been evaluating the codec are now moving to production. AV2, built on AV1’s foundation, is in draft release with full availability expected later this year.
Qencode brings production-informed experience to AOMedia at a moment when practical implementation guidance matters most. Working with video platforms, OTT services, marketplaces, and AI-powered applications daily, the company has direct visibility into where AV1 adoption stalls, where interoperability creates friction, and what it takes to move from evaluation to deployment at scale.
Open Standards as Infrastructure Strategy
Advanced video infrastructure should not be reserved for hyperscalers. Open, royalty-free standards lower the barrier for every team building serious video products, making world-class codec technology accessible regardless of company size or resources.
“We are excited to join AOMedia and contribute a production-driven perspective, particularly around practical AV1 adoption, real-world interoperability, and guidance that helps make deployment simpler for developers,” said Murad Mordukhay, Founder and CEO, Qencode. “Our vision is a world where it is simple for anyone to turn their idea into the next great video platform, and we believe open standards are one of the most powerful ways to make that a reality.”
About Qencode
Qencode is a cloud-based video processing platform built for companies developing serious video products. From high-performance transcoding and AV1 encoding to automated workflow orchestration, Qencode provides the infrastructure layer that turns complex video pipelines into scalable, production-ready systems. By combining next-generation codec support, API-driven flexibility, and ecosystem integrations across storage, security, and AI providers, Qencode enables teams to deliver high-quality video experiences at scale without rebuilding infrastructure from scratch. Visit Qencode.com or follow us on LinkedIn and X at @Qencode.
About the Alliance for Open Media
Launched in 2015, the Alliance for Open Media (AOMedia) was formed to define and develop technologies to address marketplace demand for open standards for media compression and delivery. Founding Members include Amazon, Apple, Cisco, Google, Huawei, Intel, Meta, Microsoft, Mozilla, Netflix, NVIDIA, Samsung Electronics and Tencent. AOMedia’s open-source, royalty-free video codec AV1 is a significant milestone in the ability to deliver a next-generation video format that is interoperable, open, optimized for internet delivery and scalable to any modern device at any bandwidth. Visit www.aomedia.org or follow AOMedia on LinkedIn.
Read AOMedia Press Release here
AOMedia Press Contact:
Lillian Guinther
Aomediamarcom@virtualinc.com
